CPM Advertising is about the same as PPC networks. With CPM networks you are paid according to the number of page views that an ad displayed generates. CPM or Cost per Mille refers to the cost for 1,000 visits. If yourblog generates 100,000 page views monthly and displays an ad banner that pays $1 CPM you will earn $100 a month. Rates paid will vary with the network, the format and the position of the ad. Higher CPM rates are received from the better networks. Ads place closer to the top of the page pays higher CPM rates. Larger format ads, in pixels, pay higher CPMs. Rates can range from $0.10 to $10 per 1,000 page views and sometimes even more. Online forums, magazines and sites that generate high page views make the most withCPM advertising. CPM networks include Right Media, Casale Media, Value Click, Burst Media, Advertising.com, and Tribal fusion.
Direct Banner advertising is selling space on your site and is the most lucrative of all monetization methods. You determine your own rates and cut out the middlemen. Popular banner formats are 728×90 leaderboard, the 300×250 rectangle, the 125×125 button and the 120×600 skyscraper. You need to have a large audience for directbanner advertising to work. Also, you have to spend time managing sales, banners and payments.
Google may ban text link ads with nofollow tags, but some sites still use this method to monetize their sites. This type of ad is non intrusive. You can sell text links through a website or use networks like Text-Link-Brokers or Text-Link-Ads that help automate the process. Other networks include DigitalPoint Link Sales Forum, TNX and LinkWorth.
Affiliate marketing is when you find a merchant who is willing to let other people sell indirectly or directly their products and services for a commission. This type of advertising may be called CPL, cost per lead, or CPA, cost per action. Affiliates send potential customers to merchants by using tools like banners, product reviews or text links. Networks to look into include Commission Junction, Dreamhoast, SEOBook, Azoogle ads, ClickBank, and Link Share.
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